In some cases, authorities consider that the negligence causing an injury is extremely gross and the action rises beyond civil negligence to the level of a crime.  While a West Virginia personal injury attorney could bring a civil case to recover damages on behalf of the victim, the government also brings a criminal case against the criminally negligent party.

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How can you smarten your marketing and increase your profit? By incorporating a few relatively easy practices into your legal firm's operations, you should be able to achieve both.

In Tom Kane's article, "Smart Marketing Can Make Your Practice More Profitable," he lays out some recommendations for making your firm run smartly and with the…

What's the 20/20 rule for effective networking? Well, think back to the fervency and dedication you put into preparing for your successful job interview. It’s likely that one of the reasons you got the job—along with your outstanding qualifications—is that you arrived early for the interview.

Why not apply this discipline to the meetings and other professional events you now attend? The 20/20 rule can play an important role in your career. Here's how:

Some experts…

If you work solo or at a small law firm, limited resources are a big hurdle to face. But there are practices that you can follow to help offset these limitations. In fact, these practices can help you whether you work at a small firm or a large firm.

Among the most important: customer service. The law profession is about people. This means you need to invest in developing strong relationships with clients and fellow legal professionals.

Another principle is to do…

A new study shows that search engine optimization (SEO) is more valuable than pay-per-click (PPC) and social media for generating leads. Survey respondents also said they planned to increase what they spend on social media in their marketing plans in 2012—more than on SEO and PPC.

These results are worth considering in your legal marketing strategies.

Two-thirds of the more than 500 respondents in the survey, "…